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Best 2D Art Styles for Games

The art style is important because it sets the visual tone and enhances the gameplay experience so the game can be memorable and engaging. There are several popular art styles in 2D games that game designers often consider, each bringing its unique flair and challenges to the development process. Many gamers have heard about pixel, vector, or hand-drawn art styles. Are they still popular today? Exploring these styles helps developers decide which visual approach will best complement the mechanics and story of their game. To find the best video game art styles for your project is one of the main steps of success.

History of 2D Game Art Styles
Technological advancements over the decades have shaped the evolution of 2D game art styles. In the early days, because of limited memory and computing power, game art had to be simple. This necessity gave birth to distinctive styles that have made a lasting impact on the gaming industry.
During the late 1970s and early 1980s, the most prominent form of 2D game art was pixel art. Early iconic games like “Space Invaders” and “Pac-Man” used this style, where art was created using small square dots (pixels). This was a simple 2D art that allowed for the creation of memorable and distinctive characters and settings within the technological constraints of the time.

Vector graphics, found in games like “Asteroids” and “Tempest”, emerged around the same period. This style used lines and geometric shapes to create smoother and more dynamic images than pixel art, though it was still limited by the hardware capabilities of the era.

As the technology progressed, the 8-bit and 16-bit eras saw a significant evolution in pixel art. Games with the best art style from these periods, such as “Super Mario Bros.” (1985) and “The Legend of Zelda” (1986), showed more complex and visually appealing designs. “Sonic the Hedgehog” (1991) from the 16-bit era became notable for its fast gameplay and vibrant pixel art world, representing a leap in what could be achieved with the simple 2D art styles of the time.

This historical perspective shows the evolution and impact of game art in a way that is accessible and engaging for all types of gamers. 2D game types and their art styles are discussed in the next table. They continue to influence modern game design and retain a nostalgic charm that resonates with audiences today.
Toontown (2003); Krusty Towers (2006); World of Goo (2008); And Yet It Moves (2009); Subway Midnight (2021) | |||
Stick War (2009); Flat Kingdom (2016); Nidhogg (2014); Alto’s Adventure (2015); Threes! (2014) |

Current Trends in 2D Game Art Styles
In recent years, several notable trends have emerged in the world of 2D game art. These trends reflect the changing preferences of developers and players, as well as advancements in technology and artistic techniques.
One such trend is the revival of retro aesthetics, where indie developers bring back 8-bit and 16-bit visual styles, combining them with modern gameplay mechanics to create a nostalgic atmosphere. Another trend is the use of 2D art for artistic expression, where developers convey complex emotions and narratives through graphics, creating engaging gameplay. What else is popular today?
to create detailed, pixel-perfect graphics. They evoke the classic era of video games while including modern design techniques. | |






2D Pixel Art in Puzzle Games
Pixel art, particularly in puzzle games like “Picture Cross Color”, is a popular 2D art style that combines nostalgia with modern gameplay to create engaging experiences.
Pixel art resonates with fans of retro gaming, invoking memories of classic 8-bit and 16-bit games. The straightforward nature of pixel art allows players to focus on gameplay without being overwhelmed by complex visuals. Pixel art can be adapted to various game genres, making it versatile for developers.
The retro aesthetic of pixel art appeals to both older gamers who experienced early gaming consoles and younger audiences drawn to its vintage charm. Pixel art can be less resource-intensive to create compared to high-resolution 2D or 3D graphics, making it an excellent choice for indie developers. In a market saturated with high-definition games, pixel art stands out due to its unique and identifiable style.

Tips and 2D art techniques:
- Begin with basic shapes and colors to outline your designs. This approach helps in establishing a clear and readable art style.
- A well-chosen color palette can set the mood and atmosphere of the game, enhancing the player’s emotional and visual experience.
- Even simple animations can significantly enhance the dynamism of a scene or character, adding life to the game without requiring complex coding.

“Picture Cross Color” shows pixel art’s effectiveness in puzzle games. Players use numerical clues to color grids, revealing pixel images. The game features various themes and difficulty levels, appealing to a broad audience. Just take a look at our Pixel art portfolio. “Picture Cross Color” is an example of how pixel art can be both a functional and aesthetic choice for game developers. This combination of nostalgic appeal with innovative puzzle mechanics makes pixel art a continued favorite in the game development community.

2D Vector Art
Vector art in 2D game design is an artwork with vectors (points, lines, and curves) instead of pixels. This technique allows 2D game designers to create clean art that is scalable without loss of resolution. This scalability is particularly valuable in games, where assets might need to be resized or displayed across various screen sizes and resolutions.
Vector art can be scaled up or down infinitely without any degradation in quality, making it perfect for games that might be played on different devices. Generally, vector files are smaller than bitmap images, which can help in reducing the load times and saving memory in games. Vectors also provide smooth lines and curves that aren’t pixel-dependent, ensuring the graphics look consistent and sharp at any size.
For example, Cuphead is famous for its 1930s cartoon style, entirely hand-drawn and then traced into vector art forms, giving it a unique and visually appealing aesthetic. Castle Crashers is known for its distinctive vector art style — this game shows colorful and vibrant graphics that scale beautifully across various platforms.

To begin creating professional vector art, start with a rough sketch of your design concept, which can be done on paper or directly using a vector graphics editor. Software like Adobe Illustrator, CorelDRAW, or free tools like Inkscape are important for creating professional vector art. Understanding how to manipulate bezier curves is crucial, as they form the basis of creating shapes and lines in vector graphics. Start with simple shapes and use them to build more complex forms, which helps in maintaining a clear and coherent design that can be easily adjusted. Organize different components of your artwork on separate layers, as this not only keeps your workflow organized but also allows for easy adjustments and edits.

In vector game design, these principles apply not just to the creation of static images but also to animations and even text. Since vector art is resolution-independent, it’s highly suited for dynamic and richly animated game environments where clarity and visual appeal are paramount.
Hand-Drawn Art
The hand-drawn art style in video games refers to artwork created manually by artists using traditional tools like pencils and brushes or digital drawing tools that mimic this style. This method imbues games with a unique and personal touch, often bringing a distinctive and organic feel to the visual presentation.
Hand-drawn art impacts emotional engagement and storytelling within games. The organic nature of hand-drawn 2D game graphics can show narrative themes and character emotions, which resonate more profoundly with players. The art style itself can contribute to the hand-drawn video game atmosphere, enhancing the storytelling through visual cues and detailed environments.
Games like Hollow Knight are celebrated for their intricate and moody hand-drawn aesthetics, which play a critical role in building its haunting world. Ori and the Blind Forest is known for its visually stunning hand-drawn artwork, which enhances the emotional depth and narrative of the game.

To create high-quality artwork, start with fundamental drawing skills. Understanding anatomy, types of 2D game perspectives, and shading will significantly enhance the quality of your artwork. Whether you use traditional tools like pencil and ink or digital tools like drawing tablets and styluses, using tools you are comfortable with can greatly affect the outcome. Attention to detail is crucial in hand-drawn art, as small touches can add life and realism to your characters and environments. Don’t be afraid to experiment with different styles to find one that fits the mood and tone of the game.

While hand-drawn art holds a cherished place in game design, the rise of AI-driven art tools is slowly shifting the landscape. AI technology can generate art faster and potentially at lower costs, which poses a challenge to traditional hand-drawn techniques. However, many developers and players continue to value the irreplaceable authenticity and creative expression of hand-drawn art, which AI has yet to fully replicate. AI game character design can assist in generating character models and animations that might take much longer to produce manually. Nonetheless, the unique charm and detail of hand-drawn characters maintain a special place in the industry, especially in games where narrative and artistic expression are pivotal.

Cel Shading Art
Cel or toon shading is a style of rendering that mimics the look of hand-drawn comic books and cartoons. It is a hybrid technique that uses 2D and 3D visual elements to create images that look like they are painted or inked.
Cel shading stands out because it has a bold and graphic look that feels both animated and vivid. This style uses black outlines and flat colors to emphasize form and shadow, mimicking the style of comic books and animated films. This makes games visually striking and distinctively stylized.
Borderlands has graphic novel-like aesthetics with thick outlines and vibrant colors that make its post-apocalyptic world pop off the screen. Darkest Dungeon uses cel-shading to enhance its gothic horror aesthetic, giving the game a grim yet vividly expressive visual style.

To achieve a comic book-like appearance in your artwork, start by drawing thick outlines around your characters and objects. This will mimic an inked look. Next, fill in areas with solid blocks of color without gradients to maintain a cartoonish feel. Use stark shadow contrasts to add depth and drama to the images, rather than relying on soft shading. Cel shading is most effective when the details are kept minimalistic, allowing the bold lines and colors to stand out more effectively.

Cel shading is a powerful technique for games that want to stand out with a stylized, artistic look. It’s particularly effective in creating an engaging world that draws players in with its vivid and animated feel.
Flat Art
Flat art is a style of illustration that emphasizes simplicity and clarity through the use of clean, open spaces and solid colors. It avoids the use of gradients, shadows, and complex textures to achieve a two-dimensional or ‘flat’ appearance. This style is widely appreciated for its straightforward and easily interpretable visual approach.
Flat art is marked by its minimalistic approach, using limited color palettes and simple geometric shapes. The simplicity of flat art enhances clarity and makes the visuals easily readable, which is perfect for both web and mobile interfaces. Flat art aligns well with contemporary design trends, lending a clean and modern look to visuals.
Flat art is extensively used in modern user interfaces and graphic design, particularly in digital media. Its simplicity and emphasis on color and shape make it a popular choice for app designs, websites, and digital advertisements, where quick communication is essential.
Alto’s Adventure is known for its beautiful and atmospheric landscapes rendered in a flat art style, which emphasizes serene gameplay experiences. Threes! uses flat art for a clean and uncluttered look that focuses the player’s attention on gameplay without visual distractions.

To create an effective flat design, start by using simple shapes like circles, rectangles, and triangles as the foundation of your design. These shapes can be combined and manipulated to form more complex images. Select a vibrant but limited color palette to catch the eye and define your style. Stick to flat colors, avoiding shadows and gradients, which can create a sense of depth that contradicts the flat art style. Since flat design often features minimal elements, choosing strong and readable typography can help communicate messages more effectively. Every element in a flat design should serve a purpose, so avoid unnecessary decorations that can clutter your design and detract from its functionality.

For developers or designers looking to integrate flat art into their projects, professional 2D art services can offer custom solutions that align with the aesthetic and functional needs of the project. These services can help tailor the flat art approach to suit specific themes or branding requirements, ensuring the art not only looks good but also works well within the designed environment.
Cut-Out
Cut-out art involves creating 2D art by using pieces that are designed to look like they have been cut from paper or other materials. This style is distinctive because it gives the visuals a layered and collage-like appearance that can be both charming and visually striking.
In animation, cut-out art is used to simulate movement by manipulating and moving these 'cut' pieces. It's particularly effective in giving the animation a unique hand-crafted feel, often used in both digital and stop-motion formats.
Rayman: Legends features colorful worlds that seem as if they are crafted from layers of paper and cloth, creating a dynamic and playful environment. Paper Mario is known for its distinctive aesthetic that makes characters and environments appear as if they are made of paper. This style is integral to both the visual appeal and the gameplay mechanics, where folding and shifting paper forms play a central role.

To make the assembly and animation processes easier, start with simple shapes for your cut-outs. Applying different textures to your cut-outs can enhance their appearance, making them look more like real paper, cloth, or other materials. Build depth and complexity in your scenes by layering the cut-out pieces at various distances and angles. Since cut-out animation involves moving individual pieces, plan your movements carefully to ensure smooth animation.

While cut-out can refer to a style of visual art, it’s often more about animation. Moving cut-out pieces to simulate motion offers a distinct animation style that is both visually appealing and creatively inspiring. Professional 2D animation services specialize in creating high-quality animations that use various techniques, including cut-out animation, to bring stories and characters to life. Whether you’re looking to create an educational video, a game, or an animated series, these services can provide the expertise and resources needed to achieve outstanding results.
Monochromatic Art
Monochromatic art uses one color in various shades and tints to create a piece. This style focuses on simplicity and uniformity, relying on texture, contrast, and form to convey depth and emotion without the use of multiple colors.
The appeal of monochromatic art lies in its minimalistic approach, which can evoke a range of emotions and atmospheres depending on the chosen color and its variations. It’s often used to highlight specific elements and can bring a sophisticated and cohesive look to artworks.
Monochromatic color schemes are particularly effective in setting mood and building atmosphere in visual media. The use of a single color can convey a specific feeling — blue can create a sad or calm mood, while red might evoke passion or danger. This technique is powerful in drawing viewers into the world of the artwork, making them feel the emotions intended by the artist.
Limbo is a perfect example of monochromatic art used to create a mysterious and eerie atmosphere. Its shades of black and gray set a somber mood that enhances the game’s suspenseful and haunting narrative. Similar to Limbo, Inside uses a dark, monochromatic palette to build tension and focus the player’s attention on the gameplay and story rather than vibrant visuals.

Tips for Creating Monochromatic Art
If you are looking to create impactful monochromatic art, the following tips can help you achieve stunning results:
- The color you choose will set the tone of the piece, so think about the emotion or message you want to convey.
- Play with different shades and tints of your chosen color to add depth and interest.
- High contrast in light and dark shades can add drama and make elements pop, even in a single-color scheme.
- Use varied textures to replace the dynamic that multiple colors usually provide. Textures can make parts of your art stand out and become focal points.
- Since the color palette is limited, simplify the elements in your design to keep the artwork from becoming muddled.

Realistic Art
Realistic 2D art in video games refers to styles that aim to replicate the look and feel of real-world environments, objects, and characters using two-dimensional media. Unlike stylized or abstract art, realistic 2D art focuses on accurate representations, detailed textures, natural lighting, and proportionate figures.
Characteristics of realistic 2D art use fine details in textures, shading, and color variations. Maintains correct proportions in anatomy and objects relative to the real world. Uses techniques like shading and perspective to give a sense of depth, even on a flat surface.
Realistic art can enhance the storytelling and emotional impact of a game by creating believable and relatable scenes. Players can feel more connected to a game that mimics the visual cues of the real world, making experiences more immersive and engaging.
Prince of Persia (1992) features a more artistic approach, the game uses realistic art techniques like sand animation and detailed environments to enhance its narrative. Mortal Kombat uses detailed backgrounds and character designs that, while slightly stylized, lean towards realistic portrayals with details and lifelike movements.

Tips for creating realistic 2D art
- Base your art on real-world references such as photos or live models to understand natural lighting, anatomy, and environmental textures.
- Whether digital (like Adobe Photoshop) or traditional (like oil paints), knowing your tools inside and out will help you produce more detailed and accurate representations.
- Proper use of light and shadow is crucial for adding depth and realism to 2D artwork.
- Incorporate a variety of textures to give surfaces a more tangible feel, which is essential for adding realism to your artwork. 2D game character design services are important if you want your game to be released on time with high-quality developed characters.

Minimalist Art
Minimalist art in games is characterized by its simplicity and focus on the essentials. It strips away non-essential forms, colors, features, and textures to offer a clear and uncluttered visual experience. This style emphasizes flat colors, basic shapes, and limited palettes to concentrate on the gameplay and storytelling.
Minimalist art is particularly effective in mobile game art styles and puzzle games where user interface (UI) clarity and quick gameplay comprehension are crucial. The simplicity helps reduce distractions, making it easier for players to understand game mechanics and focus on solving puzzles or navigating through the game.
BoxBoy + BoxGirl uses simple, clean lines and geometric shapes to create characters and environments, focusing on puzzle mechanics without visual overload. Pinkman employs a stark, minimalist aesthetic with vibrant colors that stand out against simple backgrounds, enhancing both visibility and gameplay focus.

Principles of Minimalist Graphic Design
If you want to learn how to create minimalist graphic designs, follow these tips:
- Stick to a limited color palette or even monochrome to maintain a minimalist aesthetic. Choose colors that contrast well to define different elements clearly.
- Build your game’s visual elements from basic shapes like circles, squares, and triangles. This approach can help maintain clarity and cohesiveness in your design.
- Even with simple elements, a strong composition is key. Arrange elements thoughtfully to balance the space and guide the player’s eye.
- Utilize negative space (empty space) to highlight active elements and create a breathable, uncluttered interface.
- Every visual element should serve a purpose. Avoid adding features that do not enhance or directly relate to gameplay.

Doodle Art
Doodle art is typically characterized by its spontaneous and free-form style that appears hand-drawn, often resembling the sketches one might doodle idly in a notebook. This style is playful and abstract, typically lacking precise or clean lines and often incorporating whimsical themes.
The informal nature of doodle art lends a unique charm to games, allowing for a light-hearted visual experience that can make gameplay feel more engaging and less formal. This style is perfect for games that aim to convey a sense of fun, creativity, and spontaneity.
World of Goo uses doodle art to create a quirky and imaginative environment where players build structures using goo balls. And Yet It Moves features hand-drawn backgrounds that give it a distinctive and artistic look, enhancing the game’s puzzle-based platforming mechanics. Subway Midnight offers a stylized, doodle-like aesthetic that complements its ghostly and intriguing narrative.

Tips for creating doodle art
If you want to effortlessly create easy doodle art, consider the following tips:
- Doodle art thrives on creativity and spontaneity. Don’t worry too much about making perfect lines or detailed representations. Let your drawings be as free and flowing as your thoughts.
- Laying with different line thicknesses can add depth and interest to your doodles, making them more dynamic and engaging.
- Doodles often include recurring motifs or playful symbols. Think about what themes you can weave into your game’s art to tell a story or add character.
- While traditional doodles may be monochrome, adding color to your game’s doodle art can enhance visual appeal and help differentiate elements within the game.
- The essence of doodle art is fun and informal. Try to keep the artwork light-hearted and humorous, which can help set a relaxed tone for the game.

Pre-Rendered 3D Art
Pre-rendered 3D art refers to graphics and elements that are fully rendered in 3D on powerful workstations before being integrated into a game. These images are then presented in 2D form, allowing for highly detailed and complex visuals that might not be achievable in real-time on standard gaming hardware due to processing constraints.
Pre-rendered 3D art is often used for backgrounds, cutscenes, and static game elements where detailed imagery enhances the visual experience without requiring real-time rendering.
Final Fantasy VII used pre-rendered backgrounds to create visually rich environments that were more detailed than what could be rendered in real-time on the consoles of that era. Resident Evil used pre-rendered backgrounds to add a level of detail and realism to the game’s horror atmosphere.

Tips for creating efficient pre-rendered environments
If you want to create efficient pre-rendered environments, consider the following tips:
- Ensure that your pre-rendered elements blend seamlessly with real-time elements to maintain immersion. Consistent lighting, perspective, and textural details are crucial.
- Although pre-rendered assets can be very detailed, it’s important to optimize these images to balance visual quality with file size to ensure they don’t slow down game loading times.
- Since these elements are not rendered in real-time, use high-quality rendering settings to create your assets, taking advantage of higher resolutions and advanced lighting models.
- For creating high-quality pre-rendered backgrounds and elements, consider using outsourcing services specialized in pre-rendered game backgrounds. This can save time and ensure that the assets are produced to a professional standard.

Pre-rendered Game Backgrounds Outsourcing can be a practical approach, especially for smaller teams that may not have the resources to produce high-quality 3D renders in-house. These services allow developers to obtain professional-grade graphics that enhance the visual appeal of their games without the overhead of additional staff or expensive software licenses.
How to Choose the Correct 2D Art Style for Your Game?
Choosing the right 2D art style for your game is crucial as it greatly influences the player’s experience and your game’s identity. A lively discussion on Reddit highlighted several aspects to consider which can help you make this decision.
According to Reddit discussion, the art style should fit the game's mood and theme. For example, a darker, more serious game might benefit from a more subdued and realistic art style, while a light-hearted game could be enhanced by vibrant and cartoonish visuals. The style should appeal to the demographic you’re targeting. Younger audiences might prefer bright, colorful art, whereas a more mature audience might appreciate a more refined, subtle aesthetic.

Be realistic about what you can achieve with your current resources and budget. More complex styles may require more time and skilled artists, which could increase the cost. Some art styles might be more demanding on your engine or platform. Make sure the style you choose can be supported by the technology you’re using without compromising performance.
Before fully committing to one style, create several concept arts to explore how different styles convey the game’s setting and mood. This can provide a clearer picture of what will work best for your game. Share these concepts with your target audience or peers to get feedback. This can provide invaluable insights into what visually resonates with players.

If you're uncertain about your ability to define or create the appropriate style, consider 2D concept artists for hire. These professionals can bring a wealth of experience and creativity, helping to develop a unique and fitting visual style for your game. You can find skilled concept artists on platforms like ArtStation, Behance, or even LinkedIn.
Wrapping Up
Throughout our exploration of various 2D art styles, we’ve seen how each style carries its own unique essence and potential, enhancing the gaming experience in distinct ways. Pixel art, for instance, invites a wave of nostalgia, perfect for games that aim to evoke the charm of retro gaming. Vector art, on the other hand, offers clean lines and scalability, making it a top choice for modern games that require dynamic visuals and smooth animations.
Then there’s hand-drawn art, which provides a personal touch, often bringing a depth of narrative and emotion that resonates deeply with players. Flat art simplifies this further, using bold colors and simple shapes, ideal for mobile games where clarity is paramount. Realistic art goes in another direction, offering detailed and lifelike visuals that aim to fully immerse players in realistic environments.
Minimalist art reduces these elements to the basics, focusing on essential features to minimize distractions, which works wonderfully in puzzle games. Monochromatic art uses shades of a single color to set a specific emotional tone, crafting a mood that can be both profound and understated. Doodle art brings a sense of spontaneity and fun, fitting for games that want to emphasize creativity and lighthearted play.
Choosing the right art style for your game it’s about enhancing the player’s experience, complementing the game’s mechanics, and conveying the right mood and theme. Considerations like the game’s genre, the intended audience, available resources, and technical constraints are crucial in this decision-making process. It’s often wise to experiment with several concept arts, seek feedback, and, if necessary, collaborate with professional concept artists to bring a vision to life effectively. This approach ensures that the chosen style not only meets aesthetic expectations but also supports and enhances the core aspects of the game.
FAQ

Pixel art is considered the most popular 2D game art style, especially among indie developers. It’s valued for its nostalgic appeal and simplicity, making it accessible for smaller teams.
Choosing the right art style for your 2D game involves considering the game’s theme, target audience, and resources. The style should enhance the game’s storytelling and gameplay experience.
Adobe Photoshop and Adobe Illustrator are widely regarded as top choices for creating 2D game art. For pixel art, Aseprite is highly recommended due to its specialized features.
Yes, mixing different 2D art styles in one game is possible and can create unique visual experiences. For example, “Darkest Dungeon” combines hand-drawn characters with digital painting techniques for backgrounds.
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