2D Game Character Design Services

Our 2D character design services are the art of creativity. We bring concepts to life through polished 2D drawings.

Our 2D character designers provide the art for our clients such as Ubisoft, Gamegos, ACE Games, Bigger Games, etc.

 

2D-game-character design landing

Our Clients

Logo Gamegos
Logo of Ace game company
Ubisoft
Logo Blankhans 3D
Outsourcing services for Amazon
Logo Redpilz 3D
Logo Zynga
Sega company, client of game art outsourcing studio
Logo iWin
Logo of Peak Games company
Logo Gamegos
Logo of Ace game company
Ubisoft
Logo Blankhans 3D
Outsourcing services for Amazon
Logo Redpilz 3D
Logo Zynga
Sega company, client of game art outsourcing studio
Logo iWin
Logo of Peak Games company
Logo Gamegos
Logo of Ace game company
Ubisoft
Logo Blankhans 3D
Outsourcing services for Amazon
Logo Redpilz 3D
Logo Zynga
Sega company, client of game art outsourcing studio
Logo iWin
Logo of Peak Games company
Logo Gamegos
Logo of Ace game company
Ubisoft
Logo Blankhans 3D
Outsourcing services for Amazon
Logo Redpilz 3D
Logo Zynga
Sega company, client of game art outsourcing studio
Logo iWin
Logo of Peak Games company
Logo Zynga
Outsourcing services for Amazon
Sega company, client of game art outsourcing studio
Logo Disney
Logo Hadi
Ubisoft
Storm8
Logo iWin
Fomo Games studio logo, client of RetroStyle Games

Facts & Figures

Game Artists
 & Developers

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2D Character Design Software

In our company, professionals harness the power of cutting-edge 2D character design software like Adobe Photoshop and Adobe Illustrator to bring their creative visions to life. Whether it’s shaping expressions, perfecting proportions, or experimenting with colors, our experts utilize professional software to transform ideas into compelling characters that transcend the boundaries of imagination.

Zbrush

Stability AI

Marvelous Designer

Photoshop

Marmoset Toolbag

Blender

UV Layout

2D Game Character Art Portfolio

Explore our portfolio of 2D game character art, each image showcasing the diverse skills of our artists in creating beautiful visuals for realistic or casual art styles. Perfect for match-three and hidden object games, these meticulously rendered scenes showcase versatility in character and environment design that fits seamlessly with publishers like iWin and Good Job Games.

From horror-themed narratives to whimsical fantasy realms, from sci-fi adventures to regal grandeur and historical epics, each image in our portfolio represents a unique genre. Our 2D artists skillfully weave intricate details into clothing and armor, demonstrating their ability to create 2D assets for interactive gameplay and animated video.

Mastery in 2D Character Design

Cartoon 2D Character Design

Simple 2D Character Design

Stylized 2D Character Design

Vector Character Design

Cartoon 2D Character Design

Cartoon style will continue to be one of the most popular styles for game characters for a long time. There's no place for realism here; instead, all characters should be cute, charming, and vibrant to audiences of all ages. Adding a 2D cartoon character design to creative projects enhances their overall appeal.

Simple 2D Character Design

Simple character drawing and concept art intertwine to bring forth characters that are memorable. In their simplicity, they resonate deeply with audiences, making them a vital asset across our projects. 

Our focus on simple 2D character design allows us to craft heroes that stand out and connect with players.

Stylized 2D Character Design

The style of your character directly depends on the style within your game, whether it's medieval, pirate-themed, or cyberpunk. The images crafted by character designers must align with the designated style and game setting.

We design unique stylized 2D characters for projects with distinct appearance and style to catch players' attention.

Vector Character Design

At RetroStyle Games, we redefine visual storytelling through our exceptional vector 2D characters design services. 

The advantage of vector design is its ability to adapt seamlessly to different media and scales, including patterns and textures, creatures, and character illustrations, without sacrificing quality. The excellence of vector designs across platforms is ensured by their crisp lines, vibrant colors, and scalability.

The Specialists Crafting Your Ideal 2D Characters

Our team of 2D character designers combine creativity and industry experience. This way we deliver high-quality artwork for your games. Here’s who you’ll work with:

ART

Art Director

Art director icon

The art director helps materialize the creative vision of your project. Our art director, Olena Konstantinova, also guides the team to create cohesive designs. Such designs capture the desired style in each character, which your audience will enjoy. 

ART

Art Lead

Lead Artist icon

The art lead ensures every project begins with a clear vision and direction. With years of experience creating game assets, they coordinate the team to make your perfect game. We always ensure the artwork aligns with your goals. They act as the creative backbone, connecting your ideas to the final polished results.

MANAGMENT

Project Manager

The project manager keeps everything on track. Such professional ensures smooth communication and collaboration between you and the team. manage timelines, organize tasks, and ensure your requirements are met efficiently. It's all done while maintaining focus on the goals.

ART

Character Artist

Our professionals take the ideas and develop them into complete characters, modeling, texturing, and animating them. 2D Artist ensures even the minutest of details adds charm to the character and is well-matched to your vision for the project.

ART

Tech Artist

The tech artist optimizes character assets to fit into game engines. Our tech artist act as a link between design and functionality, ensuring the character stands out in your game aesthetics. Out of this, tech artists also speed up the art development process with the help of AI tools.

ART

2D Concept Artist

Concept artists are the first to transform your ideas into visuals. They draft sketches and refine concepts to ensure the designs align with your vision. Artist's work lays the foundation for every character. This professional turns initial ideas into compelling designs ready for production.

Our 2D Character Design Pipeline

Discovery & Conceptualization

01

Every project starts with getting to know your goals, ideas, and requirements. Through discussions, we gather the details needed to create a solid direction. From there, we develop initial concepts and sketches. This way we establish the creative foundation for the project.

Discussion

02

Once we outline the concept, team goes into more detailed conversations. So we make sure expectations are clear and aligned. 2D character designers and artists set practical goals together. They define timelines, and map out the next steps to keep the process organized and straightforward.

References and Planning

03

With the main ideas in place, we move into planning. This involves gathering references and setting the visual style to guide the work ahead. A structured roadmap ensures everything stays consistent and matches your vision.

Detailed Design

04

Initial concepts take shape during this phase. Designs are refined to match the chosen style. We ensure every element aligns with the project goals. This stage is all about shaping the finer details to create polished, cohesive visuals.

Color & Styling

05

This is where the designs come to life. We focus on selecting colors, textures, and effects. They will match the project’s theme and create the desired mood. The goal is to make every visual element fit seamlessly into your game or project.

Preliminary Work

06

Before moving to final production, mockups and draft, we share designs to confirm the direction. Feedback is incorporated, allowing adjustments to be made early on. So the final phase is smooth and efficient.

Art Production

07

Here, everything comes together. Final designs are completed with full detail, ensuring they meet all requirements. Polished textures or animations, every asset is prepared for integration into your project.

Delivery

08

The last step is delivering the finished work. All files are optimized and ready to use, ensuring compatibility with your platform. Our focus is on providing a product that meets our expectations and works within your project.

Tailored Business Models
to Fit Your Needs

Time & Material

Our Time & Material (T&M) model has full flexibility for 2D character design projects. It means a client pays for resources actually used.

This can be measured either by hours or days, using one fixed hourly/daily rate. With T&M, the control stays with you while we provide the expertise to deliver high-quality results efficiently.

Dedicated Team

Our Dedicated Team model has a handpicked team of professionals who work exclusively for your project. This is a perfect setting for long-term cooperation.

This generally presupposes a complex contract adjustment to customer's needs. The team becomes an extension of your organization, integrated into your processes and workflows. 

Fixed Price

Our Fixed Price model gives full transparency and clarity right from the outset. You know what the project cost is going to be in advance-it's pre-approved.

Also, you understand what exactly is required as an investment. The payments are usually structured in phases, linked to key milestones, or made at the completion of a project. 

Recent 2D Character Design projects

Card Strategy 2D Characters

Card Strategy 2D Characters

In games like these, the characters are super important. They show up on cards, kind of like in Hearthstone.

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Stylized 2D Characters

Stylized 2D Characters

Welcome aboard this magnificent cruise ship. Love, intrigue, secrets, and dangerous adventures await you ahead.

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RPG 2D Game Characters

RPG 2D Game Characters

Our studio has made a 2D realistic character design for the role-playing game.

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Panda 2D Character

Panda 2D Character

We provided character concept art services and worked with our client to finalize it.

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Your Vision,

Our 2D Character Design

Ready to bring your characters to life? Get in touch with us today and let our team of skilled 2D character designers take your game to the next level!

Our Awards

Frequently Asked Questions

We need a very clear scope of work: kind of tasks, quantity of assets, and deadlines. Furthermore, we will discuss preferences, priorities, and other critical details with you.
At the very least, we need your idea or requirements and a quality reference. The more detailed the art briefs, the technical specs, and the scope of work, the easier and faster it will be.

We mainly accept bank transfers to our LLC. We’re also open to PayPal and cryptocurrency payments. If you have another preference, let us know- we’ll explore it.

We generally work via Slack, Discord, Telegram, or Skype. If needed for secure communication, we can switch to email or your company’s preferred platform.

Our 2D character design team operates collaboratively to conceptualize and create characters for our games. They start by brainstorming ideas and sketching initial concepts. Once a concept is chosen, they refine the design, paying attention to details like appearance, attire, and personality traits. The team then translates these designs into digital illustrations, adding color, shading, and texture. Throughout the process, they iterate based on feedback from creative leads and playtesting to ensure the characters align with the game’s vision.

Our company’s 2D character artists possess a blend of artistic and technical skills. They are proficient in digital illustration software such as Adobe Photoshop (Main Design instrument) or Adobe Illustrator (Vector). Depending on the required style, they use Gigapixel AI, AI Midjourney, and AI Stable Diffusion with different models. Additionally, they understand color theory, shading, and lighting to give depth to their creations. Communication skills are also crucial as they collaborate with the design team and incorporate feedback effectively.

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Let’s Start a project

If you prefer to contact us,
use this email:

boost@retrostylegames.com